Multidisciplinary Dutch artist Piet Parra has always skated in white shoes. The challenge in formulating an approach for his first capsule collection with Nike SB was balancing his identity as a skater with expectations of his output.
“I knew I wanted to make a shoe that I would skate in, but also appeal to the people that are more into my use of color and drawings,” he says. “That’s how I got to the colorful, layered Swoosh and the crazy pattern on the inside of the shoe.”
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The multi-colored, layered Swoosh, which finishes in a pink chenille, embellishes both a Dunk and Blazer, giving each a unique textural dimension. A pattern built from the Swoosh execution, along with typography and characters developed by Parra, decorate the shoes’ respective insoles and inform the design of the collections’ apparel pieces — including caps, T-shirts, polos and trousers.
The Nike SB x Parra Collection releases July 26 at skate shops and July 27 on SNKRS and SNEAKRS. For more visit nikesb.com.
Source: Nike